PENGARUH HARGA BARANG DAN MODAL TERHADAP PENDAPATAN PEDAGANG DALAM PERSPEKTIF EKONOMI ISLAM (STUDI PADA PASAR BAMBU KUNING TRADE CENTER BANDAR LAMPUNG)

Abstract

The level of merchant income is basically
measured through the selling price and capital issued by
each business owner, each trader must of course be precise
in setting the price of their merchandise to be able to attract
consumers, because the price can also be adjusted to the
type of product material traded by them. On the other hand,
the state of the yellow bamboo market, which has been
declining for the last 5 years, has decreased the number of
visitors which certainly greatly affects the income of the
Yellow Bamboo Market traders Trade Center Bandar
Lampung, because with the pricing and the number of
visitors that have decreased, traders also find it difficult to
rotate their capital from the income they expect. The
formulation of the problem in this study is whether the
effect of the price of goods on the income of traders,
whether the influence of capital on the income of traders,
and whether the influence of simultaneous prices of goods
and capital on the income of traders in an Islamic
perspective. This research includes field research which is
descriptive analysis of primary data sources of interviews
and secondary data relevant to the research. The data
collection techniques used are observation, questionnaires/
questionnaires, interviews, documentation. As for data
analysis through quantitative analysis with a deduction
thinking approach
Based on the results of research that has been carried out,
that the price can be seen from the variable T calculation
The price of goods (X1) has an insignificant effect, the
price of goods has no contribution to the income of traders.
Therefore, the price of goods has no effect on income,
because not all consumers buy an item based on price. Low
prices are not necessarily consumers interested, because

each consumer has a different attractiveness, both in terms
of the quality of the goods, the brand of the goods. From
the results of the analysis that from the value of T calculate
that the variable (X2) namely Capital has a significant
effect, namely having a contribution to the trader's income.
The simultaneous influence of the price of goods and
capital on the income of traders