VISIONARY LEADERSHIP STRATEGY IN INCREASING THE QUALITY OF EDUCATION SERVICES

Abstract

The purpose of this study is to determine visionary leadership strategies in improving service quality at SMK Muhammadiyah 2 and 3 Metro. This research uses a qualitative approach. This research shows that leadership has attempted to implement good service quality management, towards superior educational institutions, which have high competitiveness. Therefore this study aims to describe one of the elements of improvement in improving service quality management, namely visionary leadership which is very strategic in school management, that with visionary leadership, it is able to improve the quality of education services at SMK Muhammadiyah 2 and 3 Metro City.